As a director, it is his job to ensure not only that his company is properly managed, but also that Keldagrim is governed well, while paying particular attention to the city's booming economy.
During The Giant Dwarf, players may join the White Chisel Mining Company. To do this, they must first do a series of item-retrieval tasks for the White Chisel Secretary, and then do a series of tasks for the director. If they join the company, the director's head will be featured atop the statue that stands in the River Kelda.
If he is not the players director, talking to him will result in him saying that he is too important to talk to them.